The Salty Fox

Overview

The Salty Fox partnered with The Hope Factory to design a fully custom Shopify Plus store that reflected their innovative, design-led approach and positioned them for continued growth.

Deliverables

Custom UX Design

Shopify Development

Strategy & CRO Insights

Mobile-Responsive Design

Specialising exclusively in designer Apple Watch bands and accessories, The Salty Fox has grown to offer over 500 unique styles. The brand thrives on creativity, collaborating with local artists and their community to design pieces that blend fashion and functionality.

Challenges

With rapid growth and a loyal customer base, The Salty Fox needed a custom Shopify Plus solution that could deliver a premium user experience, one that not only showcased their product range but also streamlined purchasing and reinforced their brand identity across all touchpoints, particularly on mobile.

Solution

We developed a bespoke Shopify Plus store with key features designed to enhance both usability and conversion. From a custom gift box builder and product bundle options to a cart-page gift card selector and branded key selling point icons, every detail was tailored to support the customer journey. A strong focus was placed on mobile UX and site performance, ensuring an intuitive, fast and enjoyable experience. We also provided strategy and CRO insights to help guide ongoing optimisation and growth.

The Hope Factory take the time to learn about your business and collaborate with you to provide customised solutions. I came to them with a brief to create a new website and I'm absolutely thrilled with the result.

The Hope Factory take the time to learn about your business and collaborate with you to provide customised solutions. I came to them with a brief to create a new website and I'm absolutely thrilled with the result.

Hangatu Wyld

Director, The Salty Fox

Robert Gordon

Robert Gordon -

As one of Australia’s last remaining large-scale potteries, Robert Gordon has been crafting high-fired stoneware for over 75 years. A proud family-owned business, the brand has evolved into a leader in ceramics, interiors, and hospitality supply, trusted by chefs, stylists, and retailers around the world.

Jo Mercer is a well-established Australian premium leather footwear brand celebrated for its timeless design, craftsmanship, and boutique retail experience.