// About

We work with founders who don’t
wait for permission. The ones building the next big thing fearlessly, with design that speaks louder than words.

We work with founders who don’t wait for permission. The ones building the next big thing fearlessly, with design that speaks louder than words.

Brains

4

Languages

3

Nationalities

4

Time Zones

1

Web Development

UX Design

AI & Automation

Shopify Support

‍Hi, I’m Andrew Cox the founder of The Hope Factory.

Are you feeling overwhelmed by the prospect of starting an online store, moving platforms or growing your store on Shopify?

Sometimes there’s so much to take in it feels like you’re drinking from a fire hose!

Well, you’ve come to the right place… in over 17 years of designing, developing, migrating, and growing ecommerce brands, we’ve refined a process to solve every challenge you’ll face along the way.

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Years of Experience

Years of Experience

Years of Experience

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Projects Delivered

Projects Delivered

Projects Delivered

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Customer Satisfaction

Customer Satisfaction

Customer Satisfaction

Our mission is to help ambitious brands unlock their full potential and turn bold ideas into meaningful results.

Our mission is to help ambitious brands unlock their full potential and turn bold ideas into meaningful results.

Our mission is to help ambitious brands unlock their full potential and turn bold ideas into meaningful results.

// Awards

Crafted with Care,
Recognised for Impact.

Each recognition represents our dedication to purposeful design and the partnerships that make it possible. Our Australian-based team continues to deliver work that stands out for its creativity, usability, and real-world results.

Each recognition represents our dedication to purposeful design and the partnerships that make it possible. Our Australian-based team continues to deliver work that stands out for its creativity, usability, and real-world results.

Each recognition represents our dedication to purposeful design and the partnerships that make it possible. Our Australian-based team continues to deliver work that stands out for its creativity, usability, and real-world results.

Since 2008, our work has evolved — and so has the recognition. Each nod reminds us that craft, care, and consistency still matter.

Proof that great work comes from genuine collaboration.

Awwwards

Awwwards

Awwwards

Sydney Design Awards Finalist

Sydney Design Awards Finalist

Sydney Design Awards Finalist

Shopify Plus Certified

Shopify Plus Certified

Shopify Plus Certified

Shopify POS Certified

Shopify POS Certified

Shopify POS Certified

// Team

A team of curious minds, working together to craft thoughtful online experiences. Behind every project is a small team with big ideas, who care deeply about what they create and who they create it for.

Our strength lies in our people.

Our strength lies in our people.

Our strength lies in our people.

Artboard understands what it means to design for a brand where every detail matters. Their delivery perfectly aligned with our luxury positioning.

Isabelle Moreau

Chief Brand Officer, Maison Duval

Artboard understands what it means to design for a brand where every detail matters. Their delivery perfectly aligned with our luxury positioning.

Isabelle Moreau

Chief Brand Officer, Maison Duval

Artboard understands what it means to design for a brand where every detail matters. Their delivery perfectly aligned with our luxury positioning.

Isabelle Moreau

Chief Brand Officer, Maison Duval

Andrew Cox

Founder

Andrew Cox

Founder

Andrew Cox

Founder

Rax Martinovic

Technical Lead

Rax Martinovic

Technical Lead

Rax Martinovic

Technical Lead

Veena Prakash

Project Manager

Veena Prakash

Project Manager

Veena Prakash

Project Manager

Gati Shah

Front-end Developer

Gati Shah

Front-end Developer

Gati Shah

Front-end Developer

Teddy

Chief Mischief Manager

Teddy

Chief Mischief Manager

Teddy

Chief Mischief Manager

Fergus

Director of Pawsitivity

Fergus

Director of Pawsitivity

Fergus

Director of Pawsitivity

Artboard understands what it means to design for a brand where every detail matters. Their delivery perfectly aligned with our luxury positioning.

Isabelle Moreau

Chief Brand Officer, Maison Duval

Artboard understands what it means to design for a brand where every detail matters. Their delivery perfectly aligned with our luxury positioning.

Isabelle Moreau

Chief Brand Officer, Maison Duval

Artboard understands what it means to design for a brand where every detail matters. Their delivery perfectly aligned with our luxury positioning.

Isabelle Moreau

Chief Brand Officer, Maison Duval

// FAQs

Everything you need to know about how we work. From our process to what makes working with us different.

Still curious about something we haven’t answered? No worries, drop us a message and we’ll get you the clarity you’re looking for.

What services do you offer?

We cover the full creative journey: brand strategy, identity design, websites, digital products, campaigns, Mobile Apps, Social Media and everything in between. We don’t do everything—but what we do, we do exceptionally well.

How do I move my store to Shopify?

Beyond simply moving what you have to Shopify/Shopify Plus, we see migration as an ideal opportunity to streamline your processes, boost organic sales, consolidate data, optimise usability and make your brand shine online. It’s also the perfect time to take a fresh look at your digital customer relationships, loyalty program, ratings and reviews and refresh your trigger emails. We use the industry-leading and highly rated data transfer service, which guarantees 100% uptime and data security during the migration, so you can be assured that the process will be totally safe.

What’s your project timeline?

Every project is different, but most run between 6 to 12 weeks depending on scope and complexity. We move with purpose—not rush. That means smart timelines, fewer surprises, and work that holds up over time.

How much do you charge?

We don’t do cookie-cutter pricing. Once we understand what you need, we’ll scope a custom proposal that aligns with your goals, budget, and timeline. No fluff, just fair pricing for high-impact work.

What industries do you work with?

We’ve partnered with startups, global brands, nonprofits, and everything in between. While we don’t limit ourselves to one sector, we’re especially drawn to teams doing bold, forward-thinking work—regardless of industry.

Do you take on small projects?

We’re open to small projects if they're the right fit. That's another reason we offer block of time which are valid for 12 months and offer lots of flexibility.

How can I start?

Simple! Just drop us a message with a bit about your project or challenge, and we’ll take it from there. If we’re a good fit, we’ll guide you through our process and map out the next steps together.

What services do you offer?

We cover the full creative journey: brand strategy, identity design, websites, digital products, campaigns, Mobile Apps, Social Media and everything in between. We don’t do everything—but what we do, we do exceptionally well.

How do I move my store to Shopify?

Beyond simply moving what you have to Shopify/Shopify Plus, we see migration as an ideal opportunity to streamline your processes, boost organic sales, consolidate data, optimise usability and make your brand shine online. It’s also the perfect time to take a fresh look at your digital customer relationships, loyalty program, ratings and reviews and refresh your trigger emails. We use the industry-leading and highly rated data transfer service, which guarantees 100% uptime and data security during the migration, so you can be assured that the process will be totally safe.

What’s your project timeline?

Every project is different, but most run between 6 to 12 weeks depending on scope and complexity. We move with purpose—not rush. That means smart timelines, fewer surprises, and work that holds up over time.

How much do you charge?

We don’t do cookie-cutter pricing. Once we understand what you need, we’ll scope a custom proposal that aligns with your goals, budget, and timeline. No fluff, just fair pricing for high-impact work.

What industries do you work with?

We’ve partnered with startups, global brands, nonprofits, and everything in between. While we don’t limit ourselves to one sector, we’re especially drawn to teams doing bold, forward-thinking work—regardless of industry.

Do you take on small projects?

We’re open to small projects if they're the right fit. That's another reason we offer block of time which are valid for 12 months and offer lots of flexibility.

How can I start?

Simple! Just drop us a message with a bit about your project or challenge, and we’ll take it from there. If we’re a good fit, we’ll guide you through our process and map out the next steps together.

What services do you offer?

We cover the full creative journey: brand strategy, identity design, websites, digital products, campaigns, Mobile Apps, Social Media and everything in between. We don’t do everything—but what we do, we do exceptionally well.

How do I move my store to Shopify?

Beyond simply moving what you have to Shopify/Shopify Plus, we see migration as an ideal opportunity to streamline your processes, boost organic sales, consolidate data, optimise usability and make your brand shine online. It’s also the perfect time to take a fresh look at your digital customer relationships, loyalty program, ratings and reviews and refresh your trigger emails. We use the industry-leading and highly rated data transfer service, which guarantees 100% uptime and data security during the migration, so you can be assured that the process will be totally safe.

What’s your project timeline?

Every project is different, but most run between 6 to 12 weeks depending on scope and complexity. We move with purpose—not rush. That means smart timelines, fewer surprises, and work that holds up over time.

How much do you charge?

We don’t do cookie-cutter pricing. Once we understand what you need, we’ll scope a custom proposal that aligns with your goals, budget, and timeline. No fluff, just fair pricing for high-impact work.

What industries do you work with?

We’ve partnered with startups, global brands, nonprofits, and everything in between. While we don’t limit ourselves to one sector, we’re especially drawn to teams doing bold, forward-thinking work—regardless of industry.

Do you take on small projects?

We’re open to small projects if they're the right fit. That's another reason we offer block of time which are valid for 12 months and offer lots of flexibility.

How can I start?

Simple! Just drop us a message with a bit about your project or challenge, and we’ll take it from there. If we’re a good fit, we’ll guide you through our process and map out the next steps together.

What services do you offer?

We cover the full creative journey: brand strategy, identity design, websites, digital products, campaigns, Mobile Apps, Social Media and everything in between. We don’t do everything—but what we do, we do exceptionally well.

How do I move my store to Shopify?

Beyond simply moving what you have to Shopify/Shopify Plus, we see migration as an ideal opportunity to streamline your processes, boost organic sales, consolidate data, optimise usability and make your brand shine online. It’s also the perfect time to take a fresh look at your digital customer relationships, loyalty program, ratings and reviews and refresh your trigger emails. We use the industry-leading and highly rated data transfer service, which guarantees 100% uptime and data security during the migration, so you can be assured that the process will be totally safe.

What’s your project timeline?

Every project is different, but most run between 6 to 12 weeks depending on scope and complexity. We move with purpose—not rush. That means smart timelines, fewer surprises, and work that holds up over time.

How much do you charge?

We don’t do cookie-cutter pricing. Once we understand what you need, we’ll scope a custom proposal that aligns with your goals, budget, and timeline. No fluff, just fair pricing for high-impact work.

What industries do you work with?

We’ve partnered with startups, global brands, nonprofits, and everything in between. While we don’t limit ourselves to one sector, we’re especially drawn to teams doing bold, forward-thinking work—regardless of industry.

Do you take on small projects?

We’re open to small projects if they're the right fit. That's another reason we offer block of time which are valid for 12 months and offer lots of flexibility.

How can I start?

Simple! Just drop us a message with a bit about your project or challenge, and we’ll take it from there. If we’re a good fit, we’ll guide you through our process and map out the next steps together.

Still curious about something we haven’t answered? No worries, drop us a message and we’ll get you the clarity you’re looking for.