Montalto

Montalto is a celebrated Mornington Peninsula estate where seasonal produce and premium wines are grown, shared, and enjoyed. With 30 acres under vine and an award-winning winemaking team led by Simon Black, Montalto crafts wines of character and distinction. The estate’s kitchen gardens and orchards also supply their renowned Restaurant and Piazza, embodying a complete farm-to-table philosophy.

Services

  • Store Migration
  • Integration with Winehub Commerce
  • Shopify Development
  • Systems Integrations

Tech Stack

Montalto partnered with The Hope Factory to migrate their online store from WooCommerce to Shopify, creating a seamless ecommerce experience that reflects their premium wine and produce brand. Their previous setup lacked the flexibility needed for wine-specific requirements, such as member pricing, subscriptions, and industry compliance.

We delivered a tailored Shopify for wine build designed for both retail and wine club customers, implementing metafields for dynamic member pricing and integrating a specialised tech stack to support subscriptions, inventory, and logistics. The result is a scalable, efficient, and intuitive store that supports Montalto’s long-term growth.

Helping brands that give a damn grow on Shopify

"We recommend Winehub because it natively handles wine-specific workflows, like case count logic and club tiers, that other solutions miss. The end result is a seamless customer experience, whether it’s a quiet Tuesday or your biggest vintage release of the year."

- Andrew Cox, The Hope Factory

'We were - and continue to be - extremely impressed by the service provided by The Hope Factory. From start to finish, their team exhibited professionalism, expertise, and a genuine commitment to delivering above and beyond expectations when it came to migrating to Shopify. The transition was smooth, and our new Shopify site not only looks fantastic but functions flawlessly.'

- Susie Robinson, Montalto

Win with Shopify