Jo Mercer

Founded in 1998, Jo Mercer specialises in premium leather footwear for women, emphasizing quality, fit, and style in our designs. Already well established, Jo Mercer engaged The Hope Factory to upgrade their store to Shopify Plus, improve usability, performance, and customer experience.

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Services

  • Store UX design
  • Shopify Development
  • Complex Systems Integrations
  • Mobile-Responsive Design

Tech Stack

  • Shopify Plus
  • Klaviyo

Our team redesigned the store’s product filtering system, grouped similar products, and implemented a custom click & collect feature to streamline the customer journey and simplify purchasing both online and in-store. The enhanced usability and refined design led to a significant uplift in sales and a seamless, feature-rich Shopify Plus experience that supports Jo Mercer’s continued growth across Australia.

The brand achieved a more elegant, conversion-focused online presence that reflects its premium retail identity.
Helping brands that give a damn grow on Shopify–
Jo Mercer

'The Hope Factory has provided us with excellent service across our 2-3 year working relationship. Raksha and the team are always there to assist us with any queries we have or design work we need completed.'

- Samantha Allen, Jo Mercer

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